Most companies right now are pressing on increased revenue because of the economy–and we’re going to get through this just like every other downturn we’ve experienced in the past. Focusing on revenue production is the right path, but you must ensure that you’re getting maximum performance from your direct reports, and help keep their eye on the ball. Building effective one-on-ones are a great way to get connected.
We all have a tendency to start many projects, but end up completing very few of them. The reason for this is two-fold:
1. There is no established communication structure, or the accountability structure is weak.
2. Employees tend to focus on projects that they want to work on as opposed to the ones that are mission critical.
Every company that I work with can improve the way they conduct one-on-ones with their staff, and getting this right means better performance and increased engagement.
First, determine how often you need to conduct one-on-ones. It’s going to depend on the size of the tasks relative to the time it takes to complete them. Some salespeople may need this daily. Usually, once or twice a month is sufficient.
Second, you must both agree to the projects and activities that are mission critical. Fewer is better–it leads to better accountability and greater determination of performance. For example, if you’ve both agreed on three projects that need to get done this week, and those projects will go the farthest to drive revenue, then the objectives are very obvious. Also, if you’ve agreed that these projects are the most critical, and the employee completes them to your satisfaction, then you can’t fault the employee if those projects don’t end up contributing to the bottom line.
Thirdly, don’t ignore the personal. What have you done this week to make it personal for the employee? Remember, better engagement leads to greater performance. Don’t gloss over the importance of personality–is this truly the right person for the job? Are they motivated to get them done? What are their long term goals and aspirations? It could be that this person may be suited for another job in the company or elsewhere, and likewise, there could be someone else right under your nose that would be better suited for these tasks.
Most of all, we don’t want any surprises. If you regularly know who is working on what, and hold them accountable, you’ll see your productivity levels go through the roof, and you’ll know whether or not the right people are on the bus.